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Interior Design Sponsored Newsletter Guidelines

Learn how to prepare your partner content for the Interior Design sponsored newsletter with best practices on image quality, copy guidelines, and submission requirements.

After your media plan or contract is finalized, our project management team will create a unique submission form for your campaign. They will contact to you by email with the due date and a link to upload materials. Timelines will vary based on design, editorial or scheduling needs for your campaign. Lead time will typically be 4-5 weeks.

The sponsored newsletter features an Interior Design branded template with a set layout, font style, and color scheme. This dedicated newsletter is designed to provide partners with an opportunity to connect with the Interior Design audience directly. Content should align with the Interior Design voice and focus on a theme that is relevant, informative, and engaging.

Example Sponsored Newsletter: View Here

📑 Assets required for your submission form

To create your sponsored newsletter, the following assets are needed:

  • Images: 3 horizontal images without copy or branding

  • Company Logo: horizontal logo preferred

  • Copy Points: press release or reference materials for newsletter content

  • URL: website link for CTA buttons

🖼️ What you need to know about image quality

As a best practice, high-resolution, clean images without any copy or branding are requested. Images should be professionally shot, showcasing lifestyle or room settings with bright colors and unique interior or architectural features.

Image Specifications:

  • Image Resolution: 1200x700px horizontal
  • Maximum File Size: 350 KB
  • Preferred File Types: JPG, PNG

🔗 Guidelines regarding content and links

Interior Design editors will ensure the content remains clear and concise, with a length of around 175 words. The CTA button text will be kept brief, between 2 to 4 words, to enhance the mobile user experience. You may include links on each of the images as well as within selected text throughout the newsletter. While UTM links are acceptable, it is recommended to refrain from using bitly links in email communications.

📈 Key Performance Indicator (KPI) and reporting

Target Audience Reach: 24,000 sends  

Click-Through Rate Goal: 0.4%

After the completion of your campaign, your Client Strategist or Sales Director will touch base with you directly with reporting.

📰 Newsletter Subscription

To subscribe to the Interior Design newsletters, sign up here. Ensure you opt in through the confirmation email to complete your subscription.